F2R brought together more than 2,000 global brands, including manufacturers, distributors, entrepreneurs, and industry leaders...
With an agenda focused on innovation, brand experiences, business, and specialized knowledge, the 18th edition of the 2 Wheels Fair officially commenced. This event is considered the most important in the motorcycle industry in America. Since its opening, F2R has brought together exhibitions, academic spaces, and high-level settings that reflect the global evolution of the sector and its impact on new mobility and connectivity dynamics.
The official opening gathered over 2,000 global brands in Medellín, with more than 500 exhibitors, manufacturers, entrepreneurs, buyers, riders, journalists, content creators, experts, and enthusiasts from over 58 countries. This consolidates the event as a leading platform for innovation, trends, and networking within the industry.
