Among the day's most notable announcements was QJ Motor's reveal of the ATR 200's arrival to the Colombian market
One of the most popular areas of the day was the Soy Tribu x Castrol event, which gathered the community around stories of adventure, travel, and motorcycle identity.
During the event, the documentary starring Agustín Ostos, creator of Soy Tribu, premiered. He embarked on a motorcycle journey across 42 borders between Chile, Bolivia, and Peru.
The production shared with attendees the experiences, challenges, and lessons learned during this journey, strengthening the connection between the audience and the stories that today inspire thousands of travelers and two-wheel enthusiasts worldwide.
