Campaigns

We want you alive

In our commitment to road safety, the 2 Wheels Fair organization joins the Medellín Mobility Secretariat to support the campaign ‘We want you alive’. We integrate this initiative across our program and in each of the activities we develop during the Fair.

We focus on educating and raising awareness about the importance of adopting safe road behaviors, promoting responsible and preventive use. We actively work to contribute to accident reduction and reinforce a clear message: we want every motorcyclist to return home safely.

The destination is to return

From the 2 Wheels Fair, we join the road safety campaign ‘The destination is to return’, led by the ANDI Motorcycle Industry Chamber. This initiative invites us to raise awareness about the importance of responsible driving and compliance with traffic regulations, with a clear and human message: that every person who rides their motorcycle returns home safe and sound.

We support this call for life and work to strengthen a safer road culture, promoting education, prevention, and responsible driving. Joining this campaign means committing, together with the sector, the State, and our strategic allies, to protect lives and contribute to more conscious mobility.