The roar of engines could be heard from 9:00 a.m. as the seventeenth edition of the 2 Wheels Fair began—the most important event for the motorcycle and light mobility industry in the Americas. With an agenda featuring technological innovation, launches, live shows, and academic sessions, the fair got off to a vibrant start and will run through Sunday, May 18.
The opening day took place at Parques del Río with a formal ceremony that welcomed more than 500 national and international exhibitors, media outlets, motorcycle enthusiasts, and visitors from more than 48 countries.
• The Innovation Route served as the stage for the launch of more than 61 motorcycle models.
• More than 330 people attended the academic events of the 2 Wheels Fair on its first day.
• Official opening to the general public.
• First F2R Road Safety Seminar
• First Panel on Sustainable and Light Mobility
• 11th Women Riders Forum, among other sessions.
• Business Leaders Meeting.
• Sports and cultural shows.
