Tradeshow / Feria 2 Ruedas
Specialized tradeshow in the industry: motorcycles, bicycles, sustainable mobility, and other two-wheeled vehicles.
Future dates
- 21st - 24th of may, 2026.
- 13th - 16th of may, 2027.
- 4th - 7th of may, 2028.
- 3rd - 6th of may, 2029.
Plaza Mayor Expositions and Conventions
The most important events center in Medellín and the second-largest in Colombia.
Parking Facilities
Restaurants
Public transport
Free Trade Zone
Easy Access
Nearby Hotels
Organizer: Prisma Gestión Empresarial
"We work with discipline and objectivity to continue providing the ideal setting for business, innovation, and development in the motorcycle industry.
Furthermore, we are committed to maintaining that magical atmosphere of joy and excitement surrounding the passion for motorcycles that makes Feria 2 Ruedas the favorite place of thousands of motorcycle enthusiasts".
Guillermo L. Pajón C.
Director General - Feria de las 2 Ruedas
Manager - Prisma Gestión Empresarial
Historical Overview
We have been energizing the industry since 2007!
15 in-person editions
2 virtual editions
2025
- Record attendance: More than 92,000 visitors attended F2R 2025, consolidating it as the most important two-wheel industry event in the Americas.
- Economic impact: The fair generated an estimated USD 33.9 million in economic impact for Medellín and the region, with a hotel occupancy rate of 82%.
- Business participation: 500 exhibitors, including 104 international exhibitors from 58 countries, with large delegations from China and India, and more than 2,000 brands represented.
- Outstanding sales: Over 1,600 motorcycles were sold, and more than 150 business meetings were held during the Business Matchmaking Sessions.
- Innovation on display: Along the Innovation Route, more than 61 new vehicle models were launched by 14 brands.
- Academic agenda: More than 1,930 participants registered for 23 knowledge events, including three new spaces such as the Sustainable Mobility Panel.
- Support for entrepreneurship: 13 local entrepreneurs showcased innovative solutions with support from the Mayor’s Office of Medellín.
- Adrenaline on wheels: More than 23,000 attendees enjoyed sports competitions such as the F2R Stunt Cup and the AKT Gymkhana.
- Successful test rides: Over 2,400 vehicle test rides were conducted, including 563 electric and sustainable mobility tests.
- Recognition: A Nota de Estilo from the Bogotá City Council was awarded to Guillermo León Pajón Carmona, Organizer of the Feria de las 2 Ruedas, for his career and leadership in driving the motorcycle industry and sector development.
- F2R growth: Responding to the need to accommodate more than 100 companies waiting to participate with their products and services, the Organization created three new commercial exhibition areas: Purple Pavilion, Medellín Pavilion, and Orange Pavilion—making this edition the largest fair in the history of Plaza Mayor Medellín.
- International presence: F2R continues to strengthen its position as a must-attend global industry event, welcoming visitors from 58 countries, including business leaders and motorcycle enthusiasts.
- F2R Slogan: The highlighted phrase for the seventeenth edition of the Feria de las 2 Ruedas was “Nos Une” (“What Unites Us”), capturing the essence of the event as a space where bonds are strengthened among professionals, enthusiasts, and mobility lovers—building a community united around innovation, sustainability, and growth.
- Social responsibility campaign: The Feria de las 2 Ruedas partnered with the Medellín Mobility Secretariat to implement the “We Want You Alive” campaign, promoting road safety through social media activations, events, printed materials, and other initiatives.
- Inaugural Ceremony at Parques del Río: For the first time, the official opening ceremony of F2R was held at Parques del Río, in a venue specially designed to match the standards of the world’s top fairs. Representatives from major authorities and industry organizations attended.
- Launch of the National Motorcyclist Day: Thanks to an initiative led by F2R, with support from Fenalco and the Motorcycle Industry Chamber of ANDI, Colombia will officially celebrate National Motorcyclist Day every November 7, with the first Saturday of the month designated as a special commemorative day—honoring the social, economic, and cultural contributions of motorcyclists.