The 18th edition of the Feria de las 2 Ruedas establishes itself in 2026 as the primary benchmark for the motorcycling industry in the Americas.
The Innovation Route is establishing itself as the event where the media discover the leading new developments that exhibitors from two-wheeled vehicle brands bring to their audiences. This space not only serves as a commercial showcase for leading brands, but also as a sector roadmap designed to optimize vehicle efficiency and the user experience, both in urban and sporting settings.
For the 2026 edition, the technical agenda prioritizes a tour-based format that will begin at 10:30 a.m. This strategic itinerary includes visits to the 15 stands of the most prestigious motorcycle brands, allocating a maximum of 15 minutes per stand. The central objective of this format is to enable registered attendees to efficiently learn firsthand about the technological innovations and exclusive launches implemented in the latest-generation vehicles.
